What line of work are you in? literature review order Nice idea but your “spokesuniversity” has a severe credibility problem for those with memories. Long before Murdoch determined his paid trolls could slur with the line “Chicago pols”, the Univ. of Chicago was a lead school promoting voodoo of trickle down economics; so trying to change their image into something than other a tool of the plutocracy is probably only going to be swallowed by that locker room full of paid trolls.